A ROOM for VAWK

photos | Yabu Pushelberg

We are delighted to announce that our Fall/Winter 2010 collection will be exclusively available at The Room at The Bay’s flagship store on Queen Street in Toronto. Established in 1937, The Room is Canada’s oldest purveyor of luxury and has earned a legacy for selecting the most prestigious and avant-garde fashion labels. In 2009, The Room unveiled a $5 million makeover by leading design firm Yabu Pushelberg and a fivefold expansion to 21,500 square feet on the third floor of The Bay Queen Street.

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The Room curates almost 70 brands, from houses with hundreds of years in luxury to emerging labels established within the decade, and many of its designers are unavailable elsewhere in Canada.

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photos | Yabu Pushelberg

The new space features creams and pale greys, screens of polished silver squares and frosted acrylic blocks, and natural light streaming in from windows. Clients enjoy generous change rooms, a concierge who can book hair appointments and restaurant reservations, and a VIP lounge for a glass of champagne. We look forward to welcoming you to The Room to shop our Fall/Winter 2010 collection.

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photos | Yabu Pushelberg